d&b audiotechnik Appoints Robb Allan as Principal Product Manager for Soundscape

d&b audiotechnik Appoints Robb Allan as Principal Product Manager for Soundscape

d&b audiotechnik has strengthened its commitment to the future of immersive sound with the appointment of Robb Allan, a renowned sound engineer and product designer, as Principal Product Manager for d&b Soundscape. Allan joins the team led by d&b's Vice President of Immersive, Al McKinna, reinforcing the company‘s dedication to the advancement of immersive audio technologies.

With an impressive career in professional audio spanning touring, studio, and television, Allan brings unparalleled expertise to his new role. His extensive experience includes working with artists such as Radiohead, Massive Attack, Groove Armada, and Coldplay, as well as being a key contributor to product development initiatives at digital mixing console manufacturer Avid.

"Robb is a well-known figure in the global touring industry, earning the trust of major artists and demonstrating a deep understanding of their creative processes," states Al McKinna. "His experience in designing user interfaces for live sound further enhances his suitability to lead the Soundscape business. We are happy to welcome him to the d&b family.“

In his role, Allan aims to use his first-hand experience of d&b's Soundscape technology to inspire creatives about its transformative capabilities. "As an end user, I am passionate about the creative possibilities of Soundscape," says Robb Allan. "d&b's commitment to fostering relationships with creatives, sound designers and musicians aligns with my vision for advancing immersive sound experiences. Having been involved in the transition from analogue to digital, I believe the next paradigm shift will be from bus-based to object-based mixing."

Allan's appointment underlines d&b's strategic investment in the development of immersive audio and further cements the company’s position as a leader in shaping the future of sound experiences.

About d&b audiotechnik

d&b audiotechnik provides professional audio technology and solutions to accurately transfer passions through high-end quality speech and music reproduction. d&b audiotechnik is internationally regarded as a leading company for sound reinforcement systems in installed and mobile applications, with a reputation for quality of construction, standard of service, system integration principles, and pioneering technological development.

Founded in Germany in 1981, d&b audiotechnik headquarters are located in Backnang, near Stuttgart, where research, development and production take place. With sales offices in major cities around the world, the d&b audiotechnik team numbers more than 600 co-workers

Website: www.dbaudio.com.